Brand Foundation
The business card set the core identity: a full black background, silver typography, a custom SR monogram, and a brushed-metal finish. The REALTOR® and Equal Housing marks tuck discreetly into the silver base, so the card reads as elevated first and functional second. Every other piece grows from this same language.
- Size: 3.5" x 2" (Standard)
- Sides: 4/4 (Front + Back)
- Color: Black + Silver
- Finish: Brushed-Metal Accent
- Marks: REALTOR®, Equal Housing
- Element: Custom SR Monogram
Listing Sign & Riders
A 24 by 18 inch sign for 6 mm aluminum composite, sized and simplified to stay legible from the street. Grant’s headshot and the Sterling & Rowe mark anchor a bold FOR SALE, with mounting holes, bleed, and trim set for production. Two 24 by 6 inch riders, Under Contract and Modern Comfort, update the same post.
- Sign: 24" x 18"
- Material: 6 mm ACM (Aluminum Composite)
- Riders: 24" x 6" (Two)
- Color: Black + Silver
- Production: Bleed, Trim, Mounting Holes
- Install: Real Estate Sign Post
Bifold Property Brochure
A 17 by 11 inch bifold that finishes at 8.5 by 11. The cover leads with the home, while the interior organizes overview, specifications, feature lists, and approximate travel times into a layout that feels substantial without crowding. Photography brings the warmth; the black-and-silver frame keeps it on brand.
- Size (Flat): 17" x 11"
- Size (Finished): 8.5" x 11" (Bifold)
- Color: Full Color (4/4)
- Sections: Overview, Specs, Features, Travel
- Production: Bleed + Safe Margins
- Photography: High-Resolution
Just Listed Postcard
An 8.5 by 5.5 inch direct-mail card. The front carries the exterior, price, and key specs; the back keeps a short introduction and Grant’s details while leaving the full mailing area open for the printer’s automated address and postage.
- Size: 8.5" x 5.5"
- Use: Direct Mail
- Color: 4/4 (Full Color)
- Back: Open Mailing Area
- Production: Bleed + Safe Margins
- Addressing: Printer Automated
- Marks: REALTOR®, Equal Housing